Chelsea embark on new Nike journey to retain title

Like Tottenham Hotspur on the other side of London, Chelsea are also embarking on a new journey with Nike. The 2017/18 season will see Chelsea partner with Nike for the first time and here’s how their home kit will look on your screens if you choose to participate in The Journey on FIFA 18.

Looking to defend their Premier League crown next season Chelsea’s new kit can serve as a way to unite the fans and players in that quest. With the home shirt the designers at Nike went back to the basics to get the best results. They kept to a minimalist design but also took inspiration from the club’s history to piece together the kit. They ensured that the blue colour of the home kit was a perfect match to that of the 1970’s as well as adding a few key details to tie into the tradition of the Chelsea home kit.

The both home and away shirts also feature ‘CHELSEA FC’ on the neck of the shirt along with adding ‘THE BLUES’ and ‘EST. 1905’ to the insides of each cuff to give the shirt an even more nostalgic feel.

Their away shirt takes a step into the more recent history of the club. The colour scheme represents the club’s increasing amount of silverware in the 21st century which has seen them lift 18 trophies in the men’s team, 3 in the women’s team and 4 F.A. Youth Cups for the academy.

Blue ventilation stripes also feature on both kits to assist players in games as it helps to regulate their body temperature, expanding as the players move about the pitch. This is made possible with the use of Nike’s Aeroswift Technology which sees the kit become 10% lighter and 50% more stretchable than ever. They use a new, textured high-performance yarn that wicks sweat from the skin 20% faster ever before, while drying 25% faster.

The Chelsea 2017/18 away kit is now available at Chelsea online store on the Nike website.

Scroll to top